Recently Entrepreneur featured a great article showcasing eight hot startups from the Washington D.C. Area. If your interested in reading the article it can be found here. D.C. isn’t necessarily the first place that comes to mind when thinking about where to launch your new business. But that just shows a great idea is a great idea and you can succeed from just about anywhere. Lets take a closer like one of these hot startups.
Opower: Opower is like gamified energy conservation. They have partnered with 80 leading utility companies to bring you a unique twist on energy conservation. See how your energy usage compares to your neighbors. If they can save energy so can you! You can also see how you stack up this month compared to how you did the same month last year. By making this information readily available to you, you naturally want to conserve more then you did the year before and of course more than the Jones’ across the street. Opower also partnered with Honeywell to create a great thermostat that can be controlled from a smart phone. Perhaps, you could use this same type of technology and apply it to your car’s MPG rating. Compete against yourself, friends, and total strangers to see who is going the farthest on each gallon of fuel. Good for your wallet and for the environment. How can you use this same concept in a different way to grow your current business or start a new one?